Privacy Policy

PRIVACY POLICY

Last Updated: June 27, 2025

PLEASE READ THIS PRIVACY POLICY (THE “POLICY”) CAREFULLY TO UNDERSTAND HOW WE TREAT YOUR PERSONAL INFORMATION AS WELL AS WHAT CHOICES AND RIGHTS YOU MAY HAVE IN THIS REGARD.  IF YOU DO NOT AGREE WITH THE TERMS AND CONDITIONS OF THIS POLICY, YOU SHOULD NOT ACCESS OR USE THE SERVICES.

By accessing, visiting, browsing, or using our WEBSITE, submitting your information through our WEBSITE or OTHERWISE USING OUR SERVICES OR interacting with us, you acknowledge that you have read, understood, and agree with the terms and conditions of this policy.

THE SERVICES ARE INTENDED FOR USERS LOCATED IN THE UNITED STATES AND ARE NOT INTENDED FOR USERS LOCATED IN OTHER COUNTRIES, including the United Kingdom, European Union, and European economic area.

1. INTRODUCTION AND PURPOSE

Guy Fieri’s Kitchen + Bar (referred to herein as “GKB”, “we”, “us”, and “our”) is committed to protecting the privacy and security of the personal information it may collect, use, share, and otherwise process. We also believe in transparency, and we are committed to informing you about how we treat the personal information that we collect and process.

This Policy describes our practices for handling personal information collected when you visit our website, GKBamusement.com (the “Site”), or any other websites, platforms, other online solutions, or products and services that link to this Policy (collectively the “Services”). 

This Policy does not apply to: (1) information collected by GKB that does not link to this Policy; (2) information collected by any third party, including through any application or content that may link or be accessible from our Services; or (3) any information governed by other privacy policies or that otherwise link to a separate privacy notice instead of this Policy.

2. INFORMATION WE MAY COLLECT

We may collect the following types of personal information from you for the purposes listed below.  The information we collect depends upon things such as the nature of our relationship, the Services that you use, the method you communicate with us, and the purpose of your interaction with us. We collect this information from you, from third-parties such as social media sites and third-party data sources, and from internet and other electronic activity passively using tools like cookies.

• Contact Information: When you visit or use the Services including, but not limited to, purchasing a gift card, merchandise, signing up for our rewards program, or mailing list, we may collect contact information and personal information that you choose voluntarily to provide us such as your first and last name, email address, telephone number, and certain online identifiers.
• Account Information: When you create an account through our Site, we may collect additional information such as your telephone number and password that you voluntarily create to access portions of the Site where such information is required.
• Transaction Information: This may include information about your purchase of products, payment information, and billing and shipping addresses. We do not store your payment information, but our payment processor may store such payment information subject to their own privacy policies and terms.
• Device and Usage Information: When you visit or use the Services, we and other third parties may automatically collect certain usage or network activity information from your browser or your mobile device, which includes the date and time of your visit, your Internet Protocol (IP) address or unique device identifier, your operating system, domain server, your browser type, responses to advertisements on sites where we advertise, access time, cookies, and data about which pages you visit.
• Cookies and Similar Technologies: We may use cookies, pixels, and similar technologies as described in the “Cookies and Similar Technologies” section of this Policy.
• Geolocation Information: This may include the IP address or other location information transmitted by a mobile or other device (depending upon your settings) when you interact with the Services.
• Social Media Information: This may include name, username, email address, or other profile information in connection with your social media account that we may collect if you connect with us through a third-party social network or other websites or otherwise make such content publicly available on the profile through which you submitted such information to us.
• Communications Data: If you contribute to the Services, provide us with feedback, ask us questions, or otherwise communicate with us, we will collect your contact information, the subject matter of your message and any content or other information that you choose to provide.
• Professional Data: This includes data you exchange with us as a candidate for a job position including a resume, references, referrals, qualifications, education, and prior job history.
• Other Information: Other information that you voluntarily share with us to facilitate use of the Services which is not specifically listed here will be used in accordance with this Policy, as otherwise disclosed at the time of collection, in accordance with our applicable agreement with you, or to the extent necessary for providing the Services.

3. HOW WE MAY USE YOUR INFORMATION

We may use the information described above in connection with the following purposes or otherwise to the extent permitted by law:

• Providing Our Services To You: We use your information to provide our Services to you, which includes selling gift cards and merchandise, providing a rewards program, or mailing you information on our offerings, and otherwise making our Services available to you; to serve you the content and functionality you request; to communicate about our Services and responding to your feedback, requests, questions, or inquiries; to enhance your experience and provide you with a more personal and interactive experience; to improve and develop existing and new services, including evaluations of functionality and features and recognizing your devices and remembering your preferences and interactions; to ensure the privacy and security of our Services.

• Operating Our Business: We use your information to operate our business, such as conducting due diligence to assess the financial, reputational, and other risks arising from any relationship or prospective relationship with you; to obtain or maintain insurance coverage, obtaining professional advice, to enforce our terms and conditions, to comply with any contractual obligations, to mitigate risks to the privacy and security of our Services and operations, including fraud or phishing detection, to maintain our databases and back-ups; and to manage our relationships with you; to comply with your instructions or requests.

• Communicating With You: We use your information to communicate with you, such as to contact you directly by mail, telephone, email, or other electronic messaging service to in order to respond and provide the appropriate assistance to you; to keep records of our communications with you; to determine user interests; and for usage analytics purposes.

• Fraud, Security, Legal Enforcement and Compliance: We use your information to protect the security and integrity of our business and the Services, such as to enforce our agreements with you, to comply with federal, state, or local laws, to comply with a civil, criminal, or regulatory inquiry, investigation, subpoena, or summons, to cooperate with law enforcement agencies concerning conduct or activity that we may believe violates applicable law, and to establish, exercise, and/or defend legal rights or claims, whether in court, administrative, or other proceedings.

• Develop Insights: To develop insights based on the data we’ve collected about you. This includes your transaction data, other financial data, and data from other sources, to help provide Services and a better experience to you.

• Improving Your Experience, Marketing and Advertising: We use your information to tailor our products and services so that they are more relevant to you; to understand your preferences and provide and improve support related to our products and service offerings; to promote and advertise our products and services, including through third-party websites or online services; to assess the success of our marketing campaigns and enhance our marketing efforts; provide you with targeted advertising; and to conduct research and analysis for marketing, business, and other operational purposes.

• Managing Our Business Relationships: To transact business and manage our business relationships with you, including enforcing our Terms of Use, conduct due diligence to assess the financial, reputational, or other risks arising from any relationship or prospective relationship with you

We may also use your information to accomplish any other purpose related to and/or ancillary to any of the purposes described in this Policy, for which your personal information was provided to us, or for which we have a legal basis under applicable law. We may create, disclose, and otherwise use information as de-identified or aggregated data which, upon aggregation and de-identification, are no longer treated as personal information subject to this Policy. 

4. HOW WE MAY DISCLOSE YOUR INFORMATION

We may disclose or share your information described above in the following contexts or as otherwise permitted by applicable law:

• Service Providers: We may share your personal information with our third-party service providers who perform a variety of functions on our behalf or at your direction for the purposes described in this Policy. This includes, but is not limited to, development, administration, and maintenance of the Services, support our provision of the Services requested by you, provide technical support, enhance the security of our Services, marketing, customer service data processing services, and assist with other legitimate purposes permitted by law. Please note that SMS consent or telephone numbers for the purpose of SMS messaging are not shared with third parties.

We may also disclose the personal information we collect to our analytics vendors and partners to develop aggregate analytics and business intelligence for our advertising and marketing purposes.  For example, we use personal information to create custom audiences and measure the success of promotions. 

• Corporate Affiliates: We may share your personal information with our subsidiaries or affiliates, and with their respective officers, directors, employees, accountants, attorneys, and agents.

• Acquisition and Similar Transactions: If we sell, transfer, or otherwise share some or all of our assets in connection with a merger, reorganization, liquidation, dissolution, bankruptcy, or sale of assets, we may disclose your personal information as a part of the assets transferred as a result of the transaction. For example, if another company acquires us, we will share your personal information with that company.

• In Response to Legal Process or Defending Legal Claims: We may disclose personal information as required by law, court orders, subpoena, or other legal process, including to respond to any government or regulatory requests, or if we reasonably believe such action is necessary to comply with the laws.

• Necessary Disclosure: If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of GKB, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

• Professional Advisors: We may share your personal information with our attorneys, accountants, and/or other fiduciaries and consultants that need access to your information to provide operational or other support on our behalf.

• With Your Consent or at Your Direction: We may ask, from time to time, if you would like us to share your personal information with other unaffiliated third parties who are not described elsewhere in this Policy. We may disclose your information in this context with your permission or upon your direction.

• Deidentified or Aggregated Data: We may use and disclose de-identified, aggregated, or pseudonymous We take reasonable measures to ensure that de-identified data cannot be associated with a natural person. We publicly commit that we will maintain and use the information in de-identified form and not attempt to re-identify it.

5. COOKIES AND SIMILAR TECHNOLOGIES

Cookies

A “cookie” is a small file created by a web server that can be stored on your device (if you allow) for use either during a particular browsing session (a “session” cookie) or a future browsing session (a “persistent” or “permanent” cookie). “Session” cookies are temporarily stored on your device and only last until they expire at the end of your browsing session. “Persistent” or “permanent” cookies remain stored on your device until they expire or are deleted by you. Local stored objects (or “flash” cookies) are used to collect and store information about your preferences and navigation to, from, and on a website. First-party cookies are set by the website you are visiting, and they can only be read by that site. Third-party cookies are set by a party other than that website. You can block and control cookies using the information noted below. If you block all cookies, certain functionalities on our Site may not work.

Other Similar Technologies

In addition to cookies, there are other automatic data collection technologies, such as Internet tags, web beacons (clear gifs, pixel tags, and single-pixel gifs), and navigational data collection (log files, server logs, etc.), HTML Local Storage, Social Widgets, or UTM Codes that can be used to collect data as users navigate through and interact with a website.

• Web Beacons: Web beacons, also known as pixel tags or clear GIFs, are small strings of code that are embedded into web pages and your device that allow a website or application to count users and determine how long users visit web pages or applications.  We use web beacons for Website traffic reporting, unique visitor counts, auditing and reporting, personalization, and other functions. 
• Tracking Pixels:  A tracking pixel is a small piece of code we may use to collect and share information on your usage of our website, such as the pages that you have visited, or the way you have interacted with them. Through the tracking pixels, your browser automatically establishes a connection with the server of an online advertiser. In this way, the online advertiser receives information that you access our Website. This can allow us to ensure that we are serving ads that match your interests, when you are visiting any of the websites of the online advertiser, or a website that includes ads served by the online advertiser. If you are authenticated to an online advertiser using tracking pixels, e.g. by being registered and logged in to a social network, the online advertiser can assign the visit to our website to your account. The data we may collect through tracking pixels is anonymous and does not include any personal information of individual users.  We have no influence on the extent to which the data collected through the tracking pixels is used by the online advertisers and therefore direct you to their privacy notices. 

What Cookies and Similar Technologies Do We Use and Why Do We Use Them?

We use certain cookies and similar technologies to operate the Site, to measure and track how you interact with the Site, to ensure the privacy and security of our Site, to enhance your experience and provide you with a more personal and interactive experience, to provide interest-based advertising to you, to perform usage analytics, and to otherwise tailor our communications to you. 

After visiting our Site, you may see information about our services on unrelated websites.  This may occur as a result of a placement of a cookie or other tracking technology from your past browsing.  For example, our advertisers may display targeted advertisements when you visit third-party websites or social networks based on your previous interactions with our Services as tracked by cookies and similar technologies.  This process also helps us understand the effectiveness of our content and marketing efforts. 

Some of our service providers may use cookies or other methods to gather information regarding your use of the Site and may combine the information in these cookies with personal information about you that you may have provided or that they may have through permissible means.  How and when a third party uses that tracking information depends on their privacy policy, which you should review.

The cookies and similar technologies used on the Services include the following:

Essential: Essential cookies are necessary for basic features and functionality of the Services.  Without these essential cookies, the Services will not perform properly, and we may not be able to provide you with certain Services you have asked for, provide access to secure areas, and choices you have made for better functionality cannot be provided.  

Functionality: Functionality cookies help us customize content on the Services based on your preferences. We use functionality cookies to remember choices you’ve made or information you’ve provided, such as your username or the region you are in.  This allows us to tailor your experience on the Services to your preferences.

Analytics and Performance: We use analytics and performance cookies to collect information about how you use the Services, including which website pages you go to most often and if users receive error messages from certain pages in order to help us fix technical issues or errors and highlight areas where we can improve the Services. We also use these cookies to detect the most searched for words in search engines that lead to the Services. You may also encounter third-party analytics and performance cookies on our Services which may gather browsing activity (such as information you have entered or choices you have made) across numerous websites that you visit and across numerous browsing sessions.  These cookies also help improve how our Services functions and performs, customizes your interaction with our Services, and helps provide more relevant messaging and marketing communications to you.   

Advertising: Advertising cookies and other similar technologies are used by us to enable us to understand your interests and tailor marketing to you and your interests and provide you with a more personalized service. These cookies remember that you visited our Services and we may share this information with third-parties, such as advertising platforms, so that we can show you relevant offers and direct personalized advertising to you. We may also use these cookies to target and re-target visitors to our website with digital advertising that is most relevant to the user. These cookies are also used to limit the number of times you see an advertisement or particular content, as well as help measure the effectiveness of an advertising or marketing campaign.

We also use third-party digital tracking technologies on our website and receive data from such technologies including, but not limited to, the following:

Google Analytics. Where you have explicitly consented or have not disabled third party advertising cookies (depending on your location), we use Google Analytics to collect and process statistical data about the number of people using the Services and to better understand how they find and use the Services. The data collected includes data related to your device/browser, your IP address, and on-site activities to measure and report statistics about user interactions. The information stored is reduced to a random identifier. Google may show advertisements for us across the Internet.  Google also uses cookies and other similar technologies to serve ads based on someone’s past visits to our Services.  Any data collected by is used in accordance with this Policy and Google’s Privacy Policy. You can learn more about Google’s restrictions on data use by visiting the Google Privacy Policy. You can learn more about Google’s advertising services by visiting its Technologies page along with information on Google Analytics.

You can opt-out of Google’s use of cookies or device identifiers by visiting Google’s Ads Settings. 

You can also opt-out of Google Analytics, by installing the Google Analytics Opt-out Browser Add-on feature. For more details, visit the Google Analytics Opt-out Browser Add-on page.

Meta Pixel. We may use Meta Pixel to customize and display advertisements only to Facebook users who have shown an interest in our website or Services or who have specific characteristics (e.g., certain demographics or interests in certain topics or products determined by websites visited) that we submit to Facebook. The use of Meta Pixel helps ensure that our advertisements are in line with the potential interests of users and do not have a nuisance effect. Meta Pixel also allows us to track the effectiveness of Facebook advertisements for statistical and market research purposes by seeing whether uses have been redirected to our Services after clicking on a Facebook advertisement.  The Meta Pixel is directly integrated into our Services by Facebook and can store a cookie on your device. The information collected about you is anonymous for us. However, the information collected via the Meta Pixel, on the Services as well as other websites on which Meta Pixel is installed, is also stored and processed by Facebook. Facebook may link this information to your Facebook account and also use it for its own promotional purposes in accordance with Facebook’s Privacy Policy. You can opt-out of displaying Facebook ads by visiting your Facebook Ad Settings located at: https://www.Facebook.com/help/247395082112892/ and you can clear and control the information third parties share with Meta in your Off-Meta Technologies Settings located at:  https://www.Facebook.com/help/2207256696182627/ or other URL Meta may provide from time to time.

How Do Our Advertising and Marketing Partners Use Cookies for Interest-Based Advertising?

We may use third parties such as advertising networks and other content providers to serve targeted ads on our Services and on other websites like social media sites.  This practice is referred to as interest-based advertising. These advertising networks and/or content providers may use cookies and similar tracking technologies to uniquely distinguish you, your web browser, or your device and report certain information about your visits to our Services and other websites (e.g., web pages you visit and your response to ads) in order to measure the effectiveness of our marketing campaigns and to deliver ads that are more relevant to you, both on and off the Services and across your devices, including on social media sites.  This information may also be used to evaluate our online advertising campaigns. 

Some third parties may use data collection technologies to collect information from our Services and combine it with other information they have collected relating to your web browser’s activities across their network of websites, where permitted. We do not control these third parties’ technologies or how they may be used. If you have questions about targeted content, you should contact the responsible party directly or consult their privacy policies.  Please see examples of the opt-outs offered below.

How Can You Opt-Out from Interest-Based Advertising?

Some advertising networks we may use for these purposes may be members of the Digital Advertising Alliance (“DAA”) or the Network Advertising Initiative (“NAI”). Please visit the websites below to learn more about interest-based advertising and to opt out of receiving personalized advertising or content from participating third-party advertising companies:

Digital Advertising Alliance:         https://optout.aboutads.info/?lang=EN&c=2#!%2F

National Advertising Initiative:     https://optout.networkadvertising.org/?c=1#!%2F

Please note that if you opt-out, you may still receive online advertising from us, but it will not be tailored to your interests based on online behavioral information about you. To successfully opt-out, you must have cookies enabled in your web browser (see your browser’s instructions for information on cookies and how to enable them). Your opt-out only applies to the web browser you use, so you must opt-out of each web browser on each computer you use.  Once you opt-out, if you delete your browser’s saved cookies, you will need to opt-out again. 

Choices About Cookies

Most web browsers are set by default to accept cookies. If you do not wish to receive cookies, you may set your browser to refuse all or some types of cookies or to alert you when cookies are being stored. These settings may affect your enjoyment of the Service’s functionality. Adjusting the cookie settings may not fully delete all of the cookies that have already been created. To delete them, you should review your web browser settings after you have changed your cookie settings.

If you decline the use of cookies, you may not have access to the full benefits of the Services. Further, your opt-out applies to the web browser you use, so you must opt-out of each web browser on each computer you use. Once you opt-out, if you delete your browser’s saved cookies, you will need to opt out again. In addition, adjusting the cookie settings on the Services may not fully delete all of the cookies that have already been created. To delete them, visit your web browser settings after you have changed your cookie settings on the Services.

The links below provide additional information about how to disable cookies or manage the cookie settings. PLEASE NOTE: These third-party links are provided for your convenience, and we may not actively monitor the content of these links.

Google Chrome:          https://support.google.com/chrome/answer/95647?hl=en

Firefox:                       https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Internet Explorer:       http://windows.microsoft.com/en-GB/windows-vista/Block-or-allow-cookies

Safari; iOS:                 https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac and https://support.apple.com/en-us/HT201265

Adobe Flash:                https://www.macromedia.com/support/documentation/en/flashplayer/help09.html

Microsoft Edge:           https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-  edge-63947406-40ac-c3b8-57b9-2a946a29ae09

For more information on how to modify your browser settings to block or filter cookies, visit http://www.aboutcookies.org/. You may learn more about internet advertising practices and related consumer resources at https://youradchoices.com/control, https://thenai.org/about-online-advertising/faq, and http://www.networkadvertising.org/choices.

Using privacy plug-ins or browsers. You can block our Services from setting cookies used for interest-based ads by using a browser with privacy features, like Brave, or installing browser plugins like Privacy Badger, DuckDuckGo, Ghostery or uBlock Origin, and configuring them to block third party cookies/trackers.

Do Not Track. Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We will respond to “Do Not Track” or similar signals. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.

Opt-Out Preference Signals: We recognize and honor opt-out preference signals sent through browser- or device-based technologies, such as the Global Privacy Control (GPC), in accordance with applicable privacy laws.  If your browser or device is configured to send an opt-out preference signal (such as GPC), we will treat that signal as a valid request to opt out of the sale or sharing of personal information and/or targeted advertising for the specific browser, device, or user associated with the signal. This applies even if you do not submit a separate opt-out request directly through our site.  You do not need to take any additional action beyond enabling a compatible signal in your browser or extension. To learn more or activate a signal like GPC, visit https://globalprivacycontrol.org.

Please note that our response to opt-out preference signals may vary depending on your state of residence and the legal requirements that apply.

6. RETENTION OF PERSONAL INFORMATION

We retain and use your other information for as long as is necessary to fulfill the purposes for which it was collected, to comply with our business requirements and legal obligations, to resolve disputes, to protect our assets, to provide our services, and to enforce our agreements.

We take reasonable steps to delete the personal information we collet when: (1) we have a legal obligation to do so; (2) we no longer have a purpose for retaining the information; or (3) if you ask us to delete your personal information unless we determine that doing so would violate our existing, legitimate, legal, regulatory, dispute resolution, contractual, or similar obligations. We may also delete your information if we believe it is incomplete, inaccurate, or that our continued storage of it is contrary to our objectives or legal obligations. When we delete personal information, it will be removed from our active servers and databases, but it may remain in our archives when it is not practical or possible to delete it.

To the extent permitted by law, we may retain and use anonymous, de-identified, or aggregated information for performance reporting, benchmarking, and analytic purposes and for product and service improvement.

7. SECURITY AND PROTECTION OF PERSONAL INFORMATION

We recognize the importance of safeguarding your personal information and we endeavor to maintain reasonable and appropriate physical, technical, and organizational safeguards to protect your personal information against accidental loss and unauthorized access, use, alteration, or disclosure, and to detect fraudulent identity verification activity and mitigate risks concerning your personal information.

While our security measures seek to protect your information in our possession, no security system is perfect, and no data transmission is 100% secure. As a result, while we strive to protect your information, we cannot guarantee or warrant the security of any information transmitted to or from the Services.  Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Services.

8. YOUR RIGHTS AND CHOICES REGARDING PERSONAL INFORMATION

Please use the “Contact Us” details provided at the end of this Policy to exercise your rights and choices under this Policy. If you would like to manage, change, limit, or delete your personal information, or if you no longer want to receive any email, postal mail, or telephone contact from us in the future, such requests may be submitted via the Contact Us details at the end of this Policy.  We honor such requests when we are required to do so under applicable law.

Email Opt-Out. If you no longer wish to receive communications from us via email, you may opt-out by clicking the “unsubscribe” link at the bottom of our emails or by contacting us via the “Contact Us” details at the end of this Policy and providing your name and email address so that we may identify you in the opt-out process.  Once we receive your instruction, we will promptly take corrective action.

Cookies: You may be able to set your browser to refuse all or some browser cookies or to alert you when cookies are being sent.  You may also adjust your cookie preferences by using the cookies consent banner, if available.

9. INDIVIDUAL PRIVACY RIGHTS

To the extent you are a resident of certain U.S. states with comprehensive state privacy laws including, without limitation, residents of the State of Tennessee, you may be eligible for one or more of the following consumer rights where authorized by applicable U.S. state privacy laws. This section supplements the preceding sections of this Policy by describing additional rights and explaining how to exercise such rights, which we honor where required by applicable law. Please note that for purposes of these rights under Section 9, personal information does not include information about job applicants, employees and other personnel, or representatives of third-party entities with which we may interact.

• Right to Access.Subject to certain conditions set forth in the applicable U.S. state privacy laws, you have the right to confirm whether we are processing your personal information, to know what personal information we have collected about you and receive a copy of such information in a portable format, purposes for which we collect your personal information, recipients of your personal information to whom we disclose or share, which in some states may include categories of personal information collected, categories of sources of collection, business or commercial purposes for data processing, and categories of third  parties with whom we disclose that information. 
• Right to Correct.Subject to certain conditions and exceptions set forth in the applicable U.S. state privacy laws, you have the right to request that we correct any inaccurate personal information that we have collected about you.  However, you also have a responsibility to inform us in the event any personal information that we hold is incomplete, outdated, or inaccurate.
• Right to Delete.Subject to certain conditions and exceptions set forth in the applicable U.S. state privacy laws, you have the right to request that we delete the personal information we have collected about you.
• Right to Opt-Out.Subject to certain conditions set forth in the applicable U.S. state privacy laws, you have the right to opt out of targeted advertising, profiling, the sale or sharing of your personal information, to the extent such instances occur (as defined under applicable state laws).  We do not have actual knowledge that we sell personal information of minors under sixteen (16) years of age. 
• Right to Non-Discrimination. You have the right not to be discriminated against for exercising any of your rights under any applicable U.S. state privacy laws.
• Right to Appeal. To the extent the applicable U.S. state privacy laws provide such rights, you may appeal our denial to act on your consumer rights under the applicable state privacy laws within a reasonable time. We will respond within designated period for responding to U.S. data subject requests and may exercise the right to extend this response period (to the extent authorized by applicable state privacy laws). Please submit any appeal requests via email to privacy@faceamusement.com.
• Right to Limit Use and Disclosure of Sensitive Personal Information. If any U.S. state privacy laws classify your personal information we collect as “sensitive personal information” or “sensitive data” or other similar terms, we use such data reasonably necessary to provide and perform our Services as requested by you or as otherwise permitted by law.

How to Exercise Your Consumer Rights

Submission Instructions for a Request to Access, Request to Delete, or Request to Correct: You may submit a request to access, delete, or correct your information by: (1) emailing your request to privacy@faceamusement.com with the subject line “State Privacy Rights Request” mailto: 5034 Bobby Hicks Hwy., Suite 20, Johnson City, Tennessee 37615, or (2) calling (888) 888-5554. 

Submission Instructions for a Request to Opt-Out: You may submit a request to opt-out of targeted advertising, profiling, or the sale or sharing of your personal information by: (1) emailing your request to privacy@faceamusement.com with the subject line “Do Not Sell or Share My Personal Information”; (2) submitting a State Privacy Rights Request Form; or (3) calling (888) 888-5554.

Please note that we may be required to collect certain personal information for the purposes of verifying your identity before fulfilling your request.  Please also note that we may deny or fulfill a request only in part based on our legal rights and obligations.  With respect to deletion requests, we may be required to retain numerous categories of personal information for periods prescribed by law. 

If you have questions or concerns regarding this Section or would like to exercise your consumer rights (to the extent available under applicable U.S. state privacy laws), please use the “Contact Us” details at the end of this Policy.

10. THIRD-PARTY WEBSITES

This Policy only applies to the Services and it does not apply to any third-party websites or applications.

The Services may contain links to, and media or other content from, third parties. These links are to external resources and third parties that have their own privacy policies. Because of the dynamic media capabilities of the Services, it may not be clear to you which links are to external, third-party resources. If you click on an embedded third-party link, you will be redirected away from the Services to the external third-party website. You can check the URL to confirm that you have left the Services.

We cannot and do not (1) guarantee the adequacy of the privacy or security practices employed by or the content and media provided by any third parties or their websites, (2) control third parties’ independent collection or use or your information, or (3) endorse any third-party information, products, services or Services that may be reached through embedded links on the Services. Any information provided by you or automatically collected from you by a third party will be governed by that party’s privacy policy and terms of use. If you are unsure whether a website or application is controlled, affiliated, or managed by us, you should review the privacy policy and practices applicable to each linked website or application.

11. CHILDREN’S PRIVACY

The Children’s Online Privacy Protection Act (“COPPA”), as well as other data privacy regulations, restrict the collection, use, or disclosure of personal information from and about children on the Internet. Our Services are not directed to children under the age of 18, nor is information knowingly collected from children under the age of 18. If you are under 18, please do not use or provide any information on the website or through our Services (including, for example, your name, telephone number, or email address). If we learn that we have collected or received personal information from a child under the age of 18 without a parent’s or legal guardian’s consent, we will take steps to stop collecting that information and delete it. If you believe we might have any information from or about a child under the age of 18, please contact us via the “Contact Us” details provided at the end of this Policy.

For more information about COPPA, please visit the Federal Trade Commission’s website at: https://www.ftc.gov/enforcement/rules/rulemaking-regulatory-reform-proceedings/childrens-online-privacy-protection-rule.

12. UPDATES AND CHANGES TO THIS POLICY

We may add to, change, update, or modify this Policy from time to time. Should this Policy change, we will post all changes to this Policy on this page and any such changes, updates, or modifications will be effective immediately upon posting. We may also, in our discretion, notify you of changes to this Policy via email. The date on which this Policy was last modified is identified at the beginning of this Policy.

You are expected to, and you acknowledge and agree that it is your responsibility to, carefully review this Policy prior to using the Services, and from time to time, so that you are aware of any changes. Your continued use of the Services after the “Last Updated” date will constitute your acceptance of and agreement to such changes and to our collection and sharing of your information according to the terms of the then-current Policy.  If you do not agree with this Policy and our practices, you should not use the Services.

13. California Residents

The following supplements the information contained in the Policy, applies solely to all natural persons residing in the State of California (“Consumers”), and is intended to comply with our obligations under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights of 2020, and its implementing regulations (collectively referred to as the “CCPA”). Any undefined terms used in this Section 13 shall have the meanings ascribed to them in the CCPA.

Notice at Collection

We collect the following categories of Personal information from California consumers:

Exclusions from Personal Information: Personal information does not include:

• Publicly available information or lawfully obtained, truthful information that is a matter of public concern.
• Consumer information that is deidentified or aggregated.
• Information excluded from the scope of the CCPA.

Categories of Sources: We collect the personal information in this Policy directly from you when you provide it to us, automatically as you navigate through our Site or Services, and from our business partners, as applicable.

Business and Commercial Purposes for Collecting: We have collected the categories of Personal information listed above for the purposes identified in the “How We May Use Your Information” in Section 3 of this Policy.

Categories of Personal Information Disclosed for a Business Purpose: We have disclosed the following categories of Personal information to third parties for a Business purpose during the preceding 12 months:

• Identifiers.
• Personal information described in Cal. Civ. Code § 1798.80(e).
• Commercial Information.
• Internet or other similar network activity.
• Geolocation data.
• Sensitive personal information

These categories of Personal information have been disclosed for a Business purpose to the following categories of third parties:

• Service providers or Contractors (for services such as data analytics, data storage, mailing, marketing and advertising, payment processing, website and platform administration, technical support, security monitoring and operating systems and platforms).
• Third parties with your consent

Prior to disclosing any Personal information to a Service provider or Contractor for a Business purpose, we enter into a written contract which describes, among other things: (1) the specific purpose which the Personal information can be used by the Service provider or Contractor to perform the services specified in the contract; (2) requires the Service provider or Contractor to keep any Personal information confidential; (3) prohibits the service provider or contractor receiving the personal information from retaining, disclosing, or using the personal information for any purpose other than performing and providing services under the contract; (4) provides us the right to take reasonable and appropriate steps to ensure that the service provider or contractor uses personal information in accordance with contractual terms.

Categories of Personal Information Sold or Shared: We may Sell or Share the following categories of personal information:

• Identifiers
• Personal information described in Cal. Civ. Code § 1798.80(e)
• Commercial information
• Internet or other similar network activity

We do not Sell or Share Personal information we know to be under 16 years of age.

California Consumer Rights and Choices

The CCPA provides Consumers with specific rights regarding their Personal information. This section describes your rights and explains how to exercise those rights.  You may submit requests to us as described below and we honor those rights where they apply.

Right to Know: You have the right to request that we disclose Personal information that it has collected, sold, or shared about you. This includes a request for any or all of the following:

• The categories of Personal information we have collected about you.
• The categories of sources from which the Personal information is collected.
• The categories of personal information that we have sold or shared for a Business purpose about you.
• The categories of third parties to whom the Personal information was sold or shared for a Business purpose.
• The specific pieces of Personal information we collected about you.
• The Business or commercial purpose for collecting, selling, or sharing Personal information.

Right to Delete: You have the right to request that we delete any Personal information that we have collected, sold, or shared about you.

Right to Limit: In certain circumstances, you have the right to limit the use and disclosure of Sensitive personal information. Our use of your Sensitive personal information is solely for Business purposes and not for those purposes for which a Consumer may exercise a right to limit the use or disclosure under the CCPA. Therefore, we include this disclosure of information for informational purposes only. 

Right to Opt-Out of Sale/Sharing: You have the right to direct a Business that Sells or Shares Personal information about you to third parties to stop doing so.

Right to Correct: You have the right to request that we correct inaccurate Personal information that we maintain about you. Our goal is to keep your Personal information accurate, current, and complete. 

Other California Privacy Rights: California’s “Shine the Light” law (Civil Code Section § 1798.83) permits California residents who are users of our Site to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. We do not disclose your personal information for direct marketing purposes.

Under California Civil Code Section 1798.83, California residents who provide personal information in obtaining products or services for personal, family, or household use may be entitled to request and obtain from us, once a calendar year, information about the information we shared, if any, with other businesses for direct marketing uses. Please be aware that not all information sharing is covered by the “Shine the Light” requirements and only information on covered sharing, if any, will be included in our response.  As part of the California Online Privacy Protection Act, all users of our Site may make any changes to their information at any time by contacting us at customerservice@GKBamusement.com.

How to Submit Requests to Know, Requests to Delete, and Requests to Correct

You may submit a request a Request to Know, Request to Delete, or Request to Correct by either:

• Calling us at (888) 888-5554
• Emailing: privacy@faceamusement.com with the subject line “State Privacy Rights Request”

You may submit a Request to Opt-Out of Sale/Sharing by:

• Emailing: privacy@faceamusement.com with the subject line “Do Not Sell or Share My Personal Information”
• Submitting a State Privacy Rights Request Form; or
• Calling us at (888) 888-5554

Verification Procedures

We are required by the CCPA to verify the identity of individuals who submit a Request to Know, Request to Delete, or Request to Correct. We will take steps to verify your identity before granting you access to such Personal information or acting on your request to exercise your rights as outlined below. 

A verifiable Consumer request must provide sufficient information that allows us to reasonably verify that you are the person about whom we collected information. Whenever feasible, we will verify your identity by matching the identifying information provided by you in the request to the Personal information we may already maintain about you. As part of this process, we ask that you provide certain following information when submitting your request.

You may designate an authorized agent to make a Request to Know, Request to Delete, or Request to Correct on your behalf.  If you use an authorized agent to submit a request, we require the authorized agent to provide proof that the Consumer gave the authorized agent signed written permission to submit the request.  We may also require you to verify your identity directly with us and you to directly confirm with us that you provided the authorized agent with permission to submit the request. We will inform you if we cannot verify your identity.

• If we cannot verify the identity of the person making a Request to Know specific pieces of Personal information, we are prohibited from disclosing any specific pieces of Personal information to the requestor. However, if denied in whole or in part for this reason, we will evaluate the request as if it is seeking the disclosure of categories of Personal information about the Consumer. If we still cannot verify the request, and the request is denied in whole or in part, we will provide a copy of, or direct you to, our Policy.

• If we cannot verify the identity of the person making a Request to Delete or Request to Correct, we may deny the request and inform the person making the request that their identity cannot be verified.

Response Timing: Upon receiving a Request to Know, Request to Delete, or Request to Correct, we will confirm receipt of the request within ten (10) business days and provide information about how we will process your request. The information provided will include our verification process and when you should expect a response from us (unless we have already granted or denied the request). In general, we will respond to a request within forty-five (45) calendar days from the day the request is received but, if necessary, we may take an additional forty (45) calendar days to respond to the request. If this extension is needed, we will notify you of the extension and explain the reasons that responding to your request will take more than forty-five (45) calendar days.

Response Process: If you have an online account with us, we may deliver our written response to that account along with any requested Personal information that may be responsive to your request in a portable and, to the extent technically feasible, readily usable format.  If you do not have an account with us, we will deliver our written response and any requested Personal information that may be responsive to you by mail or electronically, at your option. The response we provide will also explain the reasons we cannot comply with a request, if applicable. 

We do not charge a fee to process or respond to your verifiable Consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Limitations: We are committed to responding to requests in accordance with applicable law. However, your rights are subject to certain limitations including, but not limited to, the following:

• We are only required to respond to Requests to Know twice in a 12-month period.
• A response to a Request to Know may be limited to the 12-month period preceding receipt of the request if it would be impossible, involve disproportionate effort, or the request is for data for a specific time period. 
• We are prohibited from disclosing certain specific pieces of Personal information in response to a Request to Know including, but not limited to, Social Security numbers, driver’s license numbers, and financial account numbers.

Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights including, but not limited to:

• Denying you goods or services.
• Charging you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
• Providing you a different level or quality of goods or services.
• Suggesting that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

14. CONTACT US

For more information, or if you have any questions or concerns regarding this Policy, you may contact us using the information below, and we will do our best to assist you. Please note, if your communication is sensitive, you may wish to contact us by postal mail.

In Writing:      GKB Branson, LLC

                        Attn: Corporate Counsel

                        5034 Bobby Hicks Hwy.

                        Suite 20

                        Johnson City, Tennessee 37615

By Email:         privacy@faceamusement.com